Wednesday, 9 April 2014

Oh what a beautiful morning


The St Martins Lane Hotel was the super stylish setting for our B. press masterclass. It was a bustling morning packed full of beauty journalists and bloggers, who were all there to find out what’s new from the brand as well as meet and learn from new B. makeup ambassador, celebrity makeup artist Cassie Lomas.


Early bird guests arrived promptly at 8am en route to the office and enjoyed breakfast canap├ęs while having a morning mani in a new seasonal shade – not a bad way to start the day. The room was soon packed by 9am for Cassie’s first masterclass, where she demonstrated to our eager guests how they could re-create some of the key runway looks at home. They had all the makeup and tools they needed to try out the look themselves as Cassie showed them on her gorgeous model Chloe.

It was fantastic to see so many guests joining in and mastering tricky trends from futuristic eyeliner to a big bold Cara brow.

@joinbsocial #summerb and check out what British Beauty Blogger thinks of the new Limited Edition Summer makeup http://www.britishbeautyblogger.com/?s=b.+complete



Tuesday, 18 March 2014

Heston's made our Easter!

Take a look at what's arrived in Waitrose stores today - the Easter Egg of all Easter Eggs. Here's what the Mailonline said about it http://dailym.ai/NqpOCO


Sticking with chocolate (sorry for those of you who have given it up for Lent), Lakeland and Paul Young's How To Make Chocolates book has landed so if Heston's egg is a bit extravagant for you and you fancy the personal touch, making your own handmade truffles and filled chocolates at home you can now do that with their help, advice and chocolate making kit.

Yesterday's Beauty Bible reader event at Fenwick of Bond Street with YOU Magazine's Sarah Stacey and Josephine Fairley was a great success and the two Lucy's in our team will be off on tour from next week as the events hit York, Newcastle, Brent Cross, Bentalls in Kingston and Tunbridge Wells stores.

It's that time of year for beautiful events as last week's GOSH blogger event at the Hospital members club attracted a fantastic beauty buzz and we're hoping for the same at our event next week with Cassie Lomas, the make up artist for B. @ Superdrug. Cassie will be showcasing new season B. products and giving great master classes in bold brows and blue eyes to get the latest catwalk beauty looks at the St Martin's Lane Hotel.  A beautiful way to start the day!


Tuesday, 4 March 2014

No smoking jacket required

This week we've taken up smoking.  Smoked cocktails, smoked salmon, smoked cheese - that's the kind of smoking we're looking at with the launch of Lakeland's latest kitchen must-have the smoking gun bringing this on trend food technique in to your very own kitchen. Smokin!





We told you the bumbag was the latest must have bag and today the Times agrees with us although we didn't spot any bumbags at the Oscars.  How amazing and glamorous did they all look?  Our favourites were Jennifer Lawrence, Lapita, Amy Adams and Angelina.  The white tux featured on the red carpet this year inspired by YSL and Planet has it covered @planet_fashion#smokinhot pic.twitter.com/W1no2BQ0x

View image on Twitter

Meanwhile the Waitrose team at ZPR have been busying visiting suppliers and enjoying a spot of curry - check out the alternative white jacket look!
View image on Twitter





Tuesday, 25 February 2014

No post fashion week blues here only greens

London feels a little calmer this week after a fab week last week.  London Fashion Week, the BAFTAs, The Brits - all on our doorstep and an impromptu gig by Prince on Frith Street too!  So many glam things in one week - we're so lucky to have these things on our doorstep and to get the chance to attend some of them too.

Cara Delevingne, model of the moment was spotted knitting backstage last week so the Hobbycraft team's knitting needles are twitching at the thought of this confirming what we knew already that knitting and crafting is super cool.  Not only is knitting popular with the twitterati we're loving the new series of the British Sewing Bee - Patrick Grant is so cool but he's pretty tough on those sewing bees so we're looking forward to another edition tonight.  If you think that sewing skills should be back on the National Curriculum why not sign up to Hobbycraft's petition?  http://www.change.org/en-GB/petitions/british-government-put-sewing-back-on-the-national-curriculum

On trend this week is the revival of the bum bag spotted backstage at LFW and on celebs galore, see here this super cool bag from Fenwick of Bond Street.  #eightiesrevival




Also hitting down this week on Bond Street are the new vegetable juices #juice scientist.  Juicing is so of the moment with Lakeland's Juicing machine being picked up massively by the media and Waitrose set to launch a new range of raw fruit and veg juices to its shelves too.   After the excesses of last week some healthy green juice is just the ticket.

Tonight sees the Superdrug team pitching the best of its own brand products at the CEW (Cosmetic Executive Woman) Beauty Awards demo evening where the great and the good of the beauty industry get to try out the product award nominations.  With so many great value and innovative cosmetic and skincare products launched recently the team are hoping to scoop some accolades when the awards are announced later this year.

Talking of awards we're looking forward to seeing who wears what at the Oscars this weekend as well as who scoops the awards - so many great films out this year.  Who's your money on?






Tuesday, 11 February 2014

Crafting Out A Fashionable Week

We were celebrating at the weekend with Team GB picking up their first ever medal on snow - we had a few White Russians ironically.  Go Team GB!

We're loving the coverage on NY Fashion Week from IT girl of the moment Rita Ora to David Beckham's selfies of him and the kids on the FROW of VB's fabulous show.  It's getting us well in the mood for London Fashion Week as are Fenwick of Bond Street's windows.  EXCLUSIVE PREVIEW! sketches key making BIG statements at @FenwickBondSt @TeleFashion pic.twitter.com/ZLMrRS32yN



View image on Twitter


We're super relieved that it looks like the Tube strike is cancelled so that all our crafty guests can still join us at the Hobbycraft press show at Homemade London on Thursday.  We'll be joined by Kirstie Allsopp who is launching a new range of craft kits at Hobbycraft.  We'll be hanging out with Kirstie on Google + as she hosts a hangout with those bloggers and press outside of London who aren't able to make it to the event. We've also planned to make our Valentine's Day cards and gifts at the event too so that we can earn lots of homemade brownie points on Friday.  Talking of brownies have any of you entered the Taste off Competition on ITV's Lorraine Show for a chance of your 'sweet treat' of choice ending up on the patisserie counter at Waitrose?

If your love needs some hints and tips for Valentines other than a personalised hand made card you could always persuade him to pop in to Fenwick of Bond Street before Friday to pick up an item or two from the divine Helena Christensen's new lingerie range for Triumph.

Looking ahead to the weekend and early next week we'll have a watchful eye on the red carpets at the BAFTA's and the BRITS - oh the glamour!  The Superdrug team will be pulling together the beauty 'get the looks' at a fraction of the cost so that we can all look red carpet glamour ready.  Let us know whose look gets your vote next week.


Monday, 3 February 2014

A real British Cuppa

Now you can enjoy a cup of the nation's favourite blend which has been home grown as Waitrose becomes the first supermarket to stock British grown tea from a plantation in sunny Cornwall.  We're celebrating with tea and cake today as Superdrug's B. brand celebrates its first beautiful birthday.  Happy Birthday B. Check out the new fabulous get the look videos by make up artist Cassie Lomas, http://happybirthdayb.co.uk/ and tweet your feedback @bsocial #happybirthdayb.






Sticking with beauty, the fabulous Sarah Stacey and Jo Fairley are launching their latest Beauty Bible book, the Ultimate Natural Beauty Bible and we're delighted they've chosen Fenwick of Bond Street for the launch of their latest book.  Reader evenings with You Mag are taking place at Fenwick stores across the country in March so be quick if you want to book a place as tickets are selling fast.

Now that we're in February we're turning to think about how to treat our Valentines this year and we're thinking handmade cards and gifts this year for the real personal touch.  We're delighted to hear that the Great British Sewing Bee will be back on our screens this month so not only will we be baking our way through Feb, we'll be sewing too.  Some of us were lucky enough (or old enough) to have learned how to sew at school and if you think sewing should be back on the national curriculum why not sign Hobbycraft's petition at http://www.change.org/en-GB/petitions/british-government-put-sewing-back-on-the-national-curriculum


It's a busy start  for Feb with events in the next couple of weeks including Hobbycraft's press show taking place on 13 February at Homemade London with special guest visitor Kirstie Allsopp and on the evening of 12th February our friends from GOSH cosmetics will be showcasing their new make up launches at the Hospital Club.  We're feeling fabulous about February!




Friday, 17 January 2014

Vlogging our wares

Another of the key trends set to continue this year is the rise of the Vlogger from vlogs such as Sorted Food to Zoella.  These vloggers are becoming celebs in their own right and we're loving them.

We had fun vlogging ourselves this week as we filmed our new how to videos for B. at Superdrug to celebrate the first anniversary of the launch of this fabulous skincare and cosmetics brand at Superdrug.  Watch out for our video posts coming very soon.  Sticking with the birthday theme, as Superdrug gears up to celebrate its Fiftieth birthday we're planning some very special celebrations ... more on these to come very soon.


Meanwhile, it's been a white out at Fenwick this week with the launch of its fabulous white concept at Fenwick of Bond Street - a very refreshing start to the year - check out the Vintage white Chanel bag!

Finally, this weekend don't let the thought of Blue Monday drag you down - we've been relying on mini-eggs this week to get us through the week!  Nothing like a healthy start to the year hey but we've been balancing our diet with Waitrose's Love Life range and tips from their nutritionist so plenty of kale, beetroot and green tea!

Friday, 10 January 2014

Casting Off

Well we're almost at the end of our first full week back and we've had an uplifting start to the year with our clients.  The week has included Waitrose announcing sparkling Christmas sales and Fenwick turning its windows and new carrier bags white this morning.   We're all juicing and eating Kale as Lakeland launch its new juicing machine and sales of kale are up at Waitrose.  Maybe next week we'll make some veggie cakes too when the hotly awaited Mary Berry baking range launches at Lakeland.  Finally how are you doing with those new year new hobbies?  Have you vowed to master knitting, sewing or baking this year?  Hobbycraft has some fantastic starter kits and is running crafty clinics this month in store.  That's it we're casting off!