Another 'Bog-Standard Week' For The ZPR Girls...

Early Wednesday morning Zaria, Jenny and Sam turned up at a house in Shepherds Bush to watch Sir Richard Branson and Euan Sutherland, CEO of B&Q being snapped by the paps whilst hanging out of a homeowners loft. Crazy? Well it is all in aid of supporting the Princes Trust Project Start campaign which is aiming to show people how easy it can be to ‘green’ up their homes, whether it be insulating their loft or installing solar lights. Both B&Q and Virgin are companies supporting the charity. Our lovely homeowner Ronnie along with daughter Mallory welcomed B&Q, ZPR, Virgin, the Princes Trust and 14 photographers into their home. You could say it was rather cramped but within less than an hour of the photocall starting everyone had dispersed and travelled back to the office to start the rest of the day! Although we did manage to make a pit stop on the way back for a much needed cuppa!

Meanwhile the Superdrug team got to spend the morning with two scantily clad male models at the Marble Arch store for the launch of Superdrug deodorant on Wednesday. It came off the back of results that men spend more time pampering and grooming themselves. The two boys got their tops off and crowds of women flocked to see what the commotion was, queuing up to do the smell test—one spray of Lynx and one spray of the Superdrug product to see if they could tell the difference. It was a great success despite the snowy weather and the models proved that men might like a bit of pampering but they won’t shy a way from a challenge in the cold—especially if it involves getting their kit off for the ladies.

Over on Oxford Street, Peter Andre launched his new fragrance ‘Unconditional’ to a hoard of screaming fans at Selfridges on Saturday. Dressed for the occasion in a red shirt, Peter met with over 150 lucky fans to sign bottles of his new scent whilst planting pre-Valentine’s Day kisses on their cheeks.

The Waitrose team had a week with an overflowing toilet bowl as the nation went crazy for toilet roll! Having just launched Cashmere infused toilet roll we wrapped it in ribbon and sent it out to test the waters and although some were more enthusiastic than others, everyone’s interest was piqued. People love the idea of bog-standard luxury!

The ZPR girls have started the week off with our fingers firmly on the pulse: last week Selfridges had to get more stock in of the new Chanel Mushroom shade of nail varnish—being dubbed the new Jade—as it was flying off the shelves. By our Monday meeting Kirsty, Sam, Niravta and Nora had already snagged themselves a pot and were flaunting the new ‘It’ shade with understated flair.

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